Apple acquires video editing software company MotionVFX

Apple has acquired MotionVFX, a company that develops plug-ins, templates and advanced capabilities for Apple’s Final Cut Pro video editing software. The financial terms of the deal are unknown. “We are extremely excited to share that MotionVFX is joining the Apple team to continue to empower creators and editors to do their best work,” MotionVFX said in a message on its website.

“For over 15 years, we’ve been on a mission to create world-class, visually inspiring content and effects for video editors. From the very beginning, we’ve been all about quality, ease of use, and great design. These are also the values that we admire most in Apple’s products, and we’re thrilled to be able to embrace them together.” MotionVFX, a Warsaw-based company founded in 2009, offers subscription packages starting at $29 per month for access to its professional-grade video editing tools, graphics and templates.

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