Dunkin' launches Protein Milk and new protein drinks on Jan. 7

People reports that starting Jan. 7 Dunkin' has added a new "Protein Milk" to its menu, debuting protein-forward items such as Protein Refreshers and Protein Lattes as part of its 2026 winter menu update. The company teamed up with Grammy winner Megan Thee Stallion for an ad campaign called "Dunk N' Pump," in which she, referred to as "Pro-Tina," leads an 80s-inspired jazzercise class, raps an original track for Dunkin' and encourages women "to grab those Protein Refreshers and start pumping." New protein-based menu items include Megan's Mango Protein Refresher, Strawberry Protein Refresher, Caramel Chocolate Iced Protein Latte, Almond Iced Protein Matcha Latte, and an Iced Protein Latte with Sugar-Free Vanilla.

Customers can add Protein Milk to any milk- or non-dairy–based beverage, and Dunkin' says a medium drink with Protein Milk provides 15 grams of protein. Jill Nelson, Dunkin's chief marketing officer, said, "Protein Milk tastes great across coffee, lattes and refreshers without changing the flavors guests already love." Alongside the drinks, Dunkin' launched limited-edition merchandise and partnerships: a retro workout apparel collection is available exclusively at DunkinRunsOnMerch.com, Dunkin' x Bala Bangles arrive Jan.

12, and a Dunkin' x [solidcore®] studio takeover runs Jan. 14–16 with special playlists and gift cards for attendees of the 6 a.m. classes.

Key Topics

Business, Dunkin', Megan Thee Stallion, Protein Milk, Protein Refreshers, Protein Lattes