Sony plans to drop 'PlayStation Network' and PSN as a brand

Insider Gaming says it has seen internal emails showing Sony plans to abandon the 'PlayStation Network' and 'PSN' brands by the end of the summer. The company intends to phase out those labels across SIE assets by September 2026, describing the change as 'purely visual.' Officials stress the de-branding will not cause technical changes.

Core features tied to PSN — friends, multiplayer and trophies — and access to the PlayStation Store are expected to remain available to players. The 'PlayStation Network' name dates to 2006 with the PS3 and came to cover Sony’s online offerings across hardware.

It originally marked online activity as distinct from using a disc, a distinction that is increasingly blurred now that most gaming features are online.

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