Survey finds US buyers prefer home charging as EV interest stays limited

A Deloitte survey found most US car buyers would prefer to charge electric vehicles at home: 77 percent said they would prefer home charging, while 13 percent said they would prefer charging at work.

Respondents cited lower fuel costs as the top reason to choose an EV (52 percent), ahead of environmental concern (38 percent). Price preferences clustered in the midrange: 24 percent looked for vehicles priced $20,000–$34,999 and another 24 percent for $35,000–$49,999, while 7 percent said they would spend more than $75,000. The piece also notes that, when gasoline energy content is counted (33.7 kWh per gallon), a V6 truck needs more than three times as much energy to travel 300 miles as an electric vehicle charged from the grid.

Range, charging times and the upfront cost premium remain primary concerns for buyers. Thirty-eight percent said they worried about the eventual cost of replacing an EV battery, though the article says batteries are proving more durable than many early adopters once believed and that there is little evidence EV batteries will require replacements more often than older cars need new engines.

The article also highlights a broader industry shift toward software-defined vehicles, noting that many cars historically used dozens or even up to 200 discrete electronic control units, each with its own software.

Key Topics

Tech, Electric Vehicles, Deloitte, Home Charging, Range Anxiety, Software-defined Vehicle