Victoria Wolff turns Amagansett home into lifestyle Substack and Instagram

Victoria Wolff turns Amagansett home into lifestyle Substack and Instagram — Static01.nyt.com
Image source: Static01.nyt.com

Victoria Wolff is documenting life at the Amagansett farmhouse she shares with her husband, the author Michael Wolff, through a Substack newsletter called Our Amagansett House and a companion Instagram account. The couple’s home has become both a refuge and a setting for their growing online presence.

The channels grew from work Ms. Wolff did to launch Mr. Wolff’s Substack, Howl, and his Instagram; Howl, started in October 2025, has over 65,000 subscribers, and Mr. Wolff’s Instagram has over 765,000 followers. Mr. Wolff said about 7,300 paid subscribers put his newsletter income at over $600,000.

Our Amagansett House has more than 9,000 subscribers, nearly 1,000 of them paid, and Ms. Wolff has over 51,000 Instagram followers. Their 19th‑century farmhouse, bought in 2021 for over $3 million, is used for Mr. Wolff’s straight‑to‑camera political commentary and for Ms. Wolff’s shelter‑style posts — wrapping gifts, potting bulbs and baking — with filming and set design that friends say has become part of the act (one friend said Ms.

Wolff moves Mr. Wolff “like a garden gnome”). The shift to social media followed Mr. Wolff’s spring 2025 book release, All or Nothing, after which networks, the article says, became skittish following criticism from the president; Ms. Wolff suggested they go on social media, and she launched her own Substack and Instagram in fall 2025.


Key Topics

Culture, Victoria Wolff, Michael Wolff, Our Amagansett House, Howl, Amagansett