White House video uses Wii Sports footage amid debate over IP and politics

The White House has repeatedly used pop culture in videos to advance administration messaging, and a recent clip paired footage of strikes on Iran with scenes from Nintendo’s Wii Sports mini-games and the game’s theme music. The White House posted the video on its official account on March 12, 2026.

The inclusion of Nintendo intellectual property has prompted legal questions. While such uses can fall under fair use, an argument could also be made for trademark infringement or dilution if a video is found to be damaging to a brand.

Most companies confronted with similar videos have either ignored them or issued statements denying involvement. Nintendo, known for defending its IP, has also been engaged in litigation with the administration over tariffs that the Supreme Court deemed illegal in February.

The story’s author reached out to Nintendo for comment and will update the article if a response is received.

United States

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