'The Devil Wears Prada 2' Trailer Makes Studio History With Record Views
Reporting by Movieweb indicates the trailer for The Devil Wears Prada 2 set a new record for 20th Century Studios, racking up 222 million views in its first 24 hours.
The trailer became the most-viewed in the studio's history, surpassing other major 20th Century releases including Avatar and the Planet of the Apes franchises.
Movieweb notes Meryl Streep as Miranda Priestly and Anne Hathaway as Andrea "Andy" Sachs, and says the trailer's success arrives three months before the sequel's release.
This is a developing story.