Watch Super Bowl LX's best commercials and trailers

Super Bowl LX brings a packed slate of star-studded commercials and movie previews, from trailers for The Super Mario Galaxy Movie and Scream 7 to brand spots tied to Pokémon's 30th anniversary and Universal's Fast & Furious roller coaster. The halftime show from Bad Bunny also doubles as a promotion for Apple Music, and many viewers tune in as much for the ads as for the game itself.

Standout spots include Budweiser's annual Clydesdale ad, which pairs a horse with a bald eagle against a soundtrack of "Freebird," and a Universal Studios commercial for a Fast & Furious–themed coaster headed to Universal Studios Hollywood and making its way to Universal Orlando Resort in 2027.

Kellogg's Raisin Bran leans into a fiber gag with "Will Shat," and Pringles uses Sabrina Carpenter to literalize building the perfect man out of potato chips. Squarespace enlists Emma Stone in a Yorgos Lanthimos–directed spot about registering your name as a domain, while a nostalgia-tinged Jurassic Park ad leans into digital de-aging for a moment where Dr.