Whitney Leavitt swears Merit's balm-like lipstick lasts all day

Whitney Leavitt, known for roles from 'Secret Lives of Mormon Wives' to 'Dancing With the Stars' and most recently as Roxie Hart in Broadway's 'Chicago', is the face of Merit's new lightweight Signature Lip Blush. Leavitt said the fresh formula 'feels lightweight like a balm,' adding that 'it's so easy and comfortable' and 'truly lasts all day.' The buildable, blurred-finish pigment comes in eight matte shades, and the brand says 'September' — a rich brick red — is Leavitt's favorite.

Merit is a vegan beauty brand and one of the fastest-growing names giving luxury without super-high prices; stars like Martha Stewart, Hudson Williams and Cameron Diaz have recently reached for its products. Leavitt's personal favorites include the Great Skin Moisturizer and the Minimalist Complexion Stick to spot-correct when she's on the move.

She also favors the shade Cheeky of Merit's viral Flush Balm; the swipe-on cream blush is a staple in her work tote, and she was seen applying it in a TikTok two months ago.

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