Why has food become another joyless way to self-optimise?

Why has food become another joyless way to self-optimise? — Lifestyle | The Guardian
Source: Lifestyle | The Guardian

The crisis point came with the sea moss. Or perhaps the hemp protein powder. Turning an already drab breakfast into what looked and tasted like mud felt more like self-harm than self-care: goose-poo‑coloured dust on plain vegan yoghurt, enough seeds to kill a gerbil.

The tiny £2 Marks & Spencer sea moss shot — “High-quality red algae sea moss … high in iodine, vitamins C, B1, B6 and B12.” — was blue and tasted of bubble bath. I’m not a limpet; I’m not supposed to consume sea moss. When did food become medicine? Even ordinary meals now feel functional, mere units of nutrition.

A tally runs through my head: am I getting enough oats, beans, leafy greens? I cut back on crisps to cram more nuts in, shove tofu into everything and choke down flaxseeds — which have all the personality of polystyrene packaging chips — for cholesterol and gut health.

United Kingdom

Latest in