FIFTY FIFTY - 피프티피프티 Cupid MV

Fifty Fifty (Korean: 피프티 피프티; RR: Pipeuti Pipeuti; stylized in all caps) is a South Korean girl group formed in 2022, consisting of Sio, Saena, Aran and Keena. Formed by Attrakt, an independent record label, the group debuted in November 2022 with their extended play The Fifty. They experienced a commercial breakthrough with their viral hit single "Cupid". The single, which was released in February 2023, made Fifty Fifty the fastest K-pop group to enter the US Billboard 100 and UK Singles Chart, within four months of debut.[1] Furthermore, it made them the first K-pop girl group to enter the top ten of the UK charts.[2] In 2023, they signed to Warner Records.[2]