Using Language and Strategy to Navigate Business.

Personally, sure, speaking Spanish opens doors for me and shows respect. But guess what it also does? It's the James Bond. Sometimes I say, you're no Spico Españolo. They're like, this guy's an idiot. And so I'll sit back. And it's only for selected company. But I'll see if people are sizing me up or saying things about me. I don't need to disclose that to everybody if they have bad intentions. But for the most part, I speak Spanish. But I have used that for my own protection from time to time. And I guess when they see me and I'm a business owner and I wear a suit, you would believe that they would charge more. Let's be realistic. So what do I do? I got my main man out there. I got Ace. he goes to the place. So instead of $100, now it's $45 and transportation. Thank you. Yeah, this is great. And so you need to have the right people that know the right people. Richard Blank