Lagi Syantik ( Being Pretty ) by Siti Badriah

The song "Lagi Syantik" by Indonesian singer Siti Badriah, released on March 22, 2018, became a viral sensation both in Indonesia and internationally. The official music video has garnered over 723 million views on YouTube as of May 2025, making it one of the most-watched Indonesian music videos in history . Story and Meaning "Lagi Syantik" translates to "Being Pretty" in English. The song narrates the feelings of a woman who feels attractive and desires attention and affection from her partner. Its catchy melody and relatable lyrics contributed to its widespread appeal . Achievements and Recognition The song's popularity led to several accolades: It received an award from the Museum Rekor Dunia Indonesia (MURI) for achieving over 300 million views within four months of its release . In 2019, it was honored as the "Best ASEAN Economic Community Song" by F.M. 95 MHz Radio Station MCOT Company Limited in Bangkok, Thailand The song's success also propelled Siti Badriah to greater fame, leading to numerous performance invitations and increased recognition in the entertainment industry . Cultural Impact "Lagi Syantik" played a significant role in popularizing the dangdut genre among younger audiences, blending traditional Indonesian music with modern electronic elements. Its widespread popularity was further amplified by its viral presence on social media platforms, particularly TikTok . Overall, "Lagi Syantik" stands as a testament to the global reach of Indonesian music and the evolving landscape of the dangdut genre.