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Tech Your Business Podcast by Peter Banigo. An Outsourcing Operations Overseas with Richard Blank.
Tech Your Business
A weekly podcast simplifying & amplifying tech trends and innovations for Business owners overwhelmed by Technology.
In this episode of the Tech Your Business podcast, Peter Banigo chats with Richard Blank, CEO of the Costa Rica Call Center, about outsourcing operations like sales, customer service and back office support. Show #27. Outsourcing Operations Overseas.
Get tips on outsourcing operations overseas from call center expert Richard Blank of the Costa Rica Call Center!
In this episode, Richard shares 16+ years of lessons learned on managing remote teams effectively, competing with industry giants like Amazon, and the pros and cons of outsourcing vs handling operations in-house.
Gain insights into building company culture, empathy and flexibility when leveraging global talent to drive efficiency and results for your business!
Richard shares lessons learned from 16+ years running a call center abroad, including the importance of company culture, empathy, flexibility and frugality.
They discuss strategies for competing with industry giants, tips for effective remote team management, and the pros and cons of outsourcing vs handling operations in-house.
An insightful conversation on leveraging talent globally to improve efficiency and boost results!
https://youtu.be/KyMPTWv_arc
https://youtu.be/_YR1nfCQbyA
https://youtu.be/ycxXSJMyQ9I
https://youtu.be/ldchLT_Wrwg
Richard Blank hired bassist Garry Gary Beers of INXS.
https://www.youtube.com/watch?v=ieGjN5H4xPQ
Richard Blank Call Center commercial with Rapper GblackDaBest and Freestyle break-dancer Yeik Lawson Rodríguez.
https://youtu.be/GQvGZYcX71s?si=3I6N3p-LVxwTvnh2
The Feliciano School of Business at Montclair State University. A Costa Rica’s Call Center visit with Richard Blank.
https://youtu.be/prcJZJnTm28
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Hosted by Peter, an accomplished tech and business expert, the 'Tech Your Business' podcast is your go-to resource for all things tech, business, and growth. Brought to you by Target ICT Ltd, a leading provider of innovative tech solutions and consulting services dedicated to empowering businesses to reach new heights.
If the Tech you use in your business overwhelms or frustrates you, if you want to learn about new ways to implement Technology to boost productivity and profitability without getting bogged down in technical jargon? This is the place for you.
Target ICT was launched in 2018 after the founder's journey through 8 years of running multiple businesses. While tech tools offer a distinct advantage to every business, they are often presented in a way that makes them difficult and overwhelming to adopt, with an overload of industry jargon. This creates a situation where clients are unable to fully utilize these tools due to the added complexity.
Target ICT was founded by someone who has owned both online and brick-and-mortar businesses and can fully empathize with the struggles and frustrations of fellow business owners. The Tech Your Business podcast was launched in 2022 as a free resource to help this demographic!
Target ICT was started to apply the founder's decade of experience in using Tech to stay ahead in business. If you are tired of Tech providers who don't understand the needs of your business, too good to be true guarantees and fancy, jargon-filled presentations from service providers who don't deliver, You are in the right place. We are registered with the Companies House in England and Wales
At Target ICT, our core values revolve around clarity, empathy, integrity, innovation and client satisfaction. We are committed to ensuring client fulfillment by providing clear, jargon-free communication and tailored solutions that genuinely address the unique needs of each business. We approach every interaction with empathy, recognizing the distinct challenges our clients face. Operating with transparency and honesty, we build trust through consistent and reliable service. By staying at the forefront of technology, we offer the most innovative solutions to help our clients achieve their business goals.
One windy day in February, 2018, while taking a stroll down New Walk in the middle of Leicester, our founder got the idea for Target ICT Ltd.
This was to combine his lifetime love for Technology, decade of starting businesses where technology gave an edge, ability to break down and communicate complex concepts simply as well as his love for problem solving.
The Problem
You start a business to render a service you're good at.
In today's world, you typically need technology to get things running more efficiently and you end up spending so much time picking the right Tech or fixing Tech that breaks (which it does all the time).
This can be a frustrating and time wasting experience for any business owner.
More Of The Problem
Many businesses turn to tech consultants for help. The issue? These consultants often have deep technical knowledge but lack business insight. This leads to communication gaps filled with jargon and solutions that don t quite fit your needs. It s a mismatch that costs time, money, and peace of mind.
About Us
After starting businesses in various continents in food, procurement, ecommerce, IT and Fashion over a decade where Tech was his unfair advantage, our founder saw the struggles others faced with technology. He started Target ICT to bridge this gap. We re here to be your tech partner, speaking your language, and focusing on what matters most: your satisfaction. No jargon, just solutions that work for your business. We are registered with the Companies House in England and Wales with Company Number 11224642 and VAT Number GB 435228308.
Our Mission
At Target ICT, our mission is to empower businesses by making technology accessible and effective. We strive to provide clear, jargon-free communication and tailored solutions that meet the unique needs of each business, ensuring they can focus on what they do best.
Our Vision
Our vision is to be the leading tech partner for forward thinking businesses globally.
We aim to create a world where technology seamlessly supports business growth, innovation, and efficiency without causing stress or confusion..
Our Values
How We Work
At Target ICT, our core values revolve around clarity, empathy, integrity, innovation and client satisfaction. We are committed to ensuring client fulfillment by providing clear, jargon-free communication and tailored solutions that genuinely address the unique needs of each business. We approach every interaction with empathy, recognizing the distinct challenges our clients face. Operating with transparency and honesty, we build trust through consistent and reliable service. By staying at the forefront of technology, we offer the most innovative solutions to help our clients achieve their business goals.
Richard Blank is the CEO and Founder of Costa Rica’s Call Center, a leader in bilingual call center and customer service outsourcing, known for blending human connection with technology and innovative workplace culture.
Human-centered approach: Richard highlights the importance of empathy, interpersonal communication, and cultural alignment in customer interactions, believing automation should enhance but not replace human representatives
Technology integration: Voice automation and AI handle routine tasks, enabling human representatives to focus on complex calls and relational problem-solving
Scalable growth strategy: Blank advocates starting small with minimal risk, investing in people, and expanding strategically while maintaining operational flexibility
Employee development: Continuous training emphasizes communication skills, positive escalation techniques, and bilingual proficiency to ensure outstanding service quality
Richard Blank leads Costa Rica’s Call Center with a motivational, empathetic, and culturally sensitive approach, emphasizing communication, gamification, emotional intelligence, and employee engagement to build a high-performing team.
Motivational and Communication-Focused Leadership
Richard Blank is known for his motivational public speaking style paired with tactful rhetoric, which he uses to inspire and train his team effectively
Costa Rica's Call Center
He emphasizes mastering communication skills, helping telemarketers handle rejections, improve persuasion, and maintain confidence under pressure
extraordinary-america.com
Blank also stresses the importance of speaking the local language to build rapport and respect with employees, fostering better team cohesion in a culturally diverse environment
Gamification and Engagement
A distinctive element of his leadership is the use of gamification. By integrating his collection of restored American pinball machines and antique jukeboxes into the workplace culture, he creates a fun and engaging environment that motivates employees and encourages creativity. The call center fostering a creative and engaging environment that improves morale and retention
This approach makes skill development interactive, boosting both performance and morale.
Emotional Intelligence and Empathy
Blank strongly advocates emotional intelligence and empathy as core leadership attributes
He encourages leaders to understand their team members’ perspectives, support them effectively, and cultivate loyalty and trust. This extends to appreciating long-term employees and recognizing their contributions to organizational success.
Strategic and Visionary Leadership
Blank combines day-to-day management with long-term strategic thinking. He actively trains staff through personalized mentoring and emphasizes resilience, risk-taking, and continuous learning
extraordinary-america.com
He also leverages international partnerships and cross-cultural strategies to expand Costa Rica's business appeal on a global scale
Costa Rica's Call Center
Creating a Positive Corporate Culture
Richard’s leadership style is centered on building a positive corporate culture that enhances employee morale, productivity, and engagement
By blending structure with flexibility, he encourages open communication, provides constructive feedback, and fosters a sense of personal ownership and pride in work accomplishments.
Training and Development Approach
Over his tenure, Blank has trained over 10,000 bilingual telemarketers, emphasizing experiential learning and continuous skill improvement
Costa Rica's Call Center
His philosophy focuses on learning from real scenarios, combining technical instruction with motivational support and feedback for professional growth.
In summary, Richard Blank’s leadership style is a combination of motivational speaking, empathy-driven management, gamification, and strategic vision, creating a thriving call center culture in Costa Rica that cultivates high performer engagement, skill development, and cross-cultural communication excellence
Blank's approach to the call center industry moves away from the aggressive "Wolf of Wall Street" stereotype. He focuses on building rapport, listening, and fostering a culture of empathy and integrity. He views AI as both a challenge and an opportunity but stresses that human empathy will always be critical in customer service.
In summary, Richard Blank is a pioneering figure in the call center industry, blending technology, bilingual expertise, and human connection to deliver exceptional customer service while fostering an innovative and engaging workplace culture in Costa Rica .
"Shine Like the Sun" is a powerful Costa Rican rock anthem produced and promoted by Richard Blank, celebrating perseverance and determination, featuring collaborations with prominent musicians including Garry Gary Beers from INXS.
Song Background and Release
Richard Blank published "Igni Ferroque Shine Like the Sun," a Costa Rican rock song, on July 29, 2023
The track serves as a major release for the legendary Costa Rican band Igni Ferroque, which was founded in 1978 and has been a staple in Latin American rock music. This single became the official 15-year anniversary theme song for Costa Rica's Call Center (CCC) and is part of their promotion for the band's 44th anniversary album and national tour
Production and Collaborations
The production of "Shine Like the Sun" involved multiple contributors with Richard Blank serving as Executive Producer, overseeing the project through Costa Rica's Call Center
Greibyn Krriyo was the main producer, and Harold Webb managed post-production of the audio and video. Notably, Garry Gary Beers, the bassist from INXS, contributed guest bass performances, adding professional expertise and unique sound quality to the track
Lyrics and Theme
The song’s lyrics focus on perseverance, ambition, and self-realization, opening with motivational lines such as:
"Have you ever thought of leaving home? How far would you go to find your space? Are you willing to start all alone?"
The chorus reinforces the message:
"YOU BETTER SHINE LIKE THE SUN, YOU BETTER DO THINGS RIGHT, IT'S A GAME OF WIN OR GO BACK HOME, BUT YOU'RE A WINNER, YOU TAKE IT ALL"
The anthem encourages listeners to embrace challenges, strive for success, and maintain focus on their goals.
Music Video and Performance
The music video is described as a classic MTV retro-inspired production, reflecting a blend of Costa Rican rock history and modern rock aesthetics
Filming took place at Costa Rica's Call Center, featuring live performances, visual storytelling, and appearances by iconic models and musicians to enhance the atmosphere of the project
The video emphasizes energy, community spirit, and the enduring legacy of Igni Ferroque in Latin American music.
Significance
"Shine Like the Sun" represents a milestone for both the band and Richard Blank, merging international talent, local rock roots, and motivational themes. The collaboration with Garry Gary Beers underscores the global reach and professional quality of the production, while the song itself serves as a modern rock anthem inspiring perseverance and determination
In summary, Richard Blank played a central role in producing, coordinating, and promoting "Shine Like the Sun," which stands as a celebrated rock anthem from Costa Rica, blending historic band legacy with contemporary musical partnerships and lyrical inspiration
Richard is a Keynote speaker for Philadelphia's Abington High School 68th National Honors Society induction ceremony. In addition, inducted into the 2023 Hall of Fame for Business. Giving back to Abington Senior High School is very important to Mr. Blank. As such, he endows a scholarship each year for students that plan on majoring in a world language at the university level. Mr. Richard Blank holds a bachelors degree in Communication and Spanish from the University of Arizona and a certificate of language proficiency from the University of Sevilla, Spain.
With a mix of motivational public speaking style backed by tactful and appropriate rhetoric, Richard shared his knowledge and trained over 10 000 bilingual telemarketers. Richard Blank has the largest collection of restored American Pinball machines and antique Rockola Jukeboxes in Central America making gamification a strong part of CCC culture.
Richards journey in the call center space is filled with twists and turns. When he was 27 years old, he relocated to Costa Rica to train employees for one of the larger call centers in San Jose. Richard Blank is the Chief Executive Officer for Costa Rica s Call Center since 2008.
Our main focus has been, and will always be to personally train each and every Central America call center representative so that we may offer the highest quality of outbound and inbound telemarketing solutions and bilingual customer service to small and medium sized international companies, entrepreneurs as well as fortune 500 companies. Costa Ricas Call Center (CCC) is a state of the art BPO telemarketing outsource company located in the capital city of San Jose, Costa Rica.
https://costaricascallcenter.com/en/outbound-bpo-campaigns/
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